There is an old adage in business: If it isn't broken, don't fix it. While that philosophy might serve other companies well, that is different from how we choose to operate at Orascoptic.
We have always been focused on producing a premium loupe (glasses with telescopes) that helps dental and medical professionals see what cannot be detected by the naked eye. While we’ve innovated our product lines as technology has improved the aesthetic design of the product has largely stayed the same.